Home Gaming VG247 appoints Dom Peppiatt as its new editor-in-chief

VG247 appoints Dom Peppiatt as its new editor-in-chief

Have you heard the Malcom Gladwell quote about needing to do something for 10,000 hours to become a master? Well, I’ve surpassed that milestone with over 1000 articles written for VG247. So, does that mean I’ve mastered it now?

Writing over a thousand articles is an astonishing feat. However, I may be decreasing my output now. I’ve heard that Editors-in-Chief spend most of their time in meetings discussing organic traffic and bemoaning Google’s latest core update. Despite that, my time spent writing for VG247 has taught me valuable insights about the website, its audience, and the incredible team behind it.

VG247 is not just a good site, it embodies a strong ethos and work ethic. I have never worked with a more passionate, expressive, and hardworking group. We have Steph, the vigilant and thorough news reporter. James and Kelsey bring their artisanal SEO wizardry and sharp eye to our Guides section. Connor is always on the ground with groundbreaking stories. Jim never fails to entertain with his hilarious jokes and unique writing style. Alex’s seasoned and sardonic voice adds flavor to any topic. And Tom is probably engrossed in Football Manager somewhere.


Enabling Jim to create more videos like this? It’s a dream come true.

One of my favorite articles for VG247 was about Marvel’s Guardians of the Galaxy. It focused on Mary DeMarle, the executive narrative director at Eidos Montreal, and how she fostered her team’s creativity with honesty, vulnerability, and the occasional free beer. The camaraderie and atmosphere DeMarle cultivated at Eidos served as a perfect backdrop for a story about a group of misfits navigating space with humor in the face of uncertainty and a changing world.

This is the kind of culture I want to foster at VG247 – irreverent, breezy, knowing, and plucky. We strive to be your go-to source for the latest gaming gossip, like that chatty mate you meet at the pub. When working with freelancers, I’ve encouraged them to embrace this direction. My friends often call me a ‘labrador,’ and I take it as a compliment. I embody big, goofy, earnest, and enthusiastic energy. There is definitely a place for that in the industry.

With our exceptional team and upcoming fresh talent, VG247 can continue offering something unique in an industry that deserves celebration. We aim to honor the hard work and dedication of game developers who strive to create fun and unforgettable experiences. And if it wasn’t already evident, inclusivity is paramount to us. Equality and intersectionality are core values that both I and this team stand for.

I want to nurture the existing talent within our team and amplify the talent of the larger gaming industry. Our goal is to provide enthusiastic and charismatic games coverage. We want to combine the warmth of a labrador with the tenacity of a terrier.

Tom has led us on a fantastic path over the past few years, and I’m excited to see where the future takes us. Even if it means writing another 1000 articles eventually.

 

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