Zuckerberg also acknowledged that standalone apps have not been very successful for Meta, except for Messenger. However, he credited its success to its origins as a feature within Facebook that was later spun out into a separate app.
Zuckerberg speculated that the initial rush for Threads could be linked to the turmoil surrounding Twitter. He compared the impressive early numbers of Threads to a venture capital portfolio, where multiple unsuccessful attempts are made before one becomes a significant success. Retaining the audience and maintaining high engagement numbers will be the real challenge for Threads.
Zuckerberg admitted that there is still a lot of work to be done to fully realize Threads’ potential and create a product that people genuinely enjoy and continue to use. The app needs to find its product-market fit and ensure user retention. Despite the challenges, Zuckerberg is optimistic that Threads could become a great addition to Meta’s Family of Apps.
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Alex Smith is a writer and editor with over 10 years of experience. He has written extensively on a variety of topics, including technology, business, and personal finance. His work has been published in a number of magazines and newspapers, and he is also the author of two books. Alex is passionate about helping people learn and grow, and he believes that writing is a powerful tool for communication and understanding.
