China’s Surging Affection for Korean Webtoons: Why the Format’s Future Shines Globally
Kim affirms that Cho’s content resonated with the Chinese audience, creating a natural connection with the movie. The Korea Creative Content Agency (KOCCA), responsible for overseeing South Korea’s cultural content, reports that the successful adaptation of webtoons into dramas and films has boosted sales in the Korean web-based comic market to 1.6 trillion won ($1.3 …