Home Technology Life Insurance: Aditya Birla Sun Life Insurance joins Metaverse

Life Insurance: Aditya Birla Sun Life Insurance joins Metaverse

Aditya Birla Sun Life Insurance (ABSLI) has achieved a significant milestone by becoming the first private life insurance company in India to enter the Metaverse. Through the launch of its 3D virtual lounge, called InsureVerse, ABSLI aims to provide customers with a unique and immersive multisensory experience, allowing them to interact with Life Insurance experts and agents. This move is set to revolutionize customer servicing by eliminating the need for physical branch visits.

ABSLI InsureVerse: Availability and Set Up
To experience InsureVerse, users can sign up using their email IDs. The platform ensures security for the host/moderator and offers a range of interactive features, including sitting down, raising hands for questions, reacting with likes and dislikes, creating sticky notes, and opening portals to digital worlds. Users can access InsureVerse through various devices such as laptops, desktops, mobile devices (Android and iOS), and Oculus headsets. Additionally, users can create their digital avatars on the Metaverse platform by taking selfies or uploading photos.

ABSLI InsureVerse: Features and Benefits
Virtual Lounges: ABSLI has introduced interactive displays and digital walls in the virtual space, providing customers with an immersive showcase of their life insurance solutions.

Digital Avatars: Customers can create personalized digital avatars, enhancing engagement as they interact with Aditya Birla Sun Life Insurance representatives.

Financial Education: InsureVerse enables customers, particularly young ones, to gain early exposure to essential financial concepts through a unique physical branch experience.

Convenient Access: In addition to the virtual lounge, customers can access services through digital self-service channels like WhatsApp Bot and the Web portal, ensuring a seamless experience.

Personalised Assistance: Customers can explore financial products and schemes at their convenience, receiving personalized advice from representatives in a secure and interactive environment.

InsureVerse also includes digital displays with product videos and interactive access to different product segments. ABSLI has already introduced the ABSLI Nishchit Ayush Plan on the virtual platform, highlighting its commitment to innovation and customer-centric solutions.

 

Reference

Denial of responsibility! TechCodex is an automatic aggregator of the all world’s media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, and all materials to their authors. For any complaint, please reach us at – [email protected]. We will take necessary action within 24 hours.
Denial of responsibility! TechCodex is an automatic aggregator of Global media. In each content, the hyperlink to the primary source is specified. All trademarks belong to their rightful owners, and all materials to their authors. For any complaint, please reach us at – [email protected]. We will take necessary action within 24 hours.
DMCA compliant image

Leave a Comment