Apple iPhone sales slump in the states as consumers await the unveiling of the new models
During the conference call that Apple held following the release of its fiscal third-quarter earnings report, Chief Financial Officer Luca Maestri said, “As you know, last year we started selling iPhones in late September. This year, we expect supply to be available a few weeks later.” With much of Apple’s supply chain temporarily shut down by the pandemic earlier this year, Apple is running behind its usual schedule.
We expect Apple to launch four new iPhones this year including a 5.4-inch iPhone 12, a 6.1-inch iPhone 12 Max, a 6.1-inch iPhone 12 Pro and a 6.7-inch iPhone 12 Pro Max. All four models will be powered by the 5nm A14 Bionic chipset containing 15 billion transistors, 76% more than the 8.5 billion that are inside the A13 Bionic. The higher the transistor count, the more powerful and energy-efficient a chip is.
The two non-pro models should carry 4GB of storage each with 6GB of RAM found in the Pro units. The iPhone 12 and iPhone 12 Max will have a rear camera module containing Wide and Ultra-wide lenses. The iPhone 12 Pro and iPhone 12 Pro Max will have the same cameras but will add a telephoto lens with 3x optical zoom. While it isn’t clear which phones are getting the LiDAR time-of-flight depth sensor (some say only the iPhone 12 Pro Max will receive it), the sensor will deliver more accurate depth measurements for enhanced AR capabilities and improved bokeh blurs on portraits. Also unclear at the moment is exactly which iPhone 12 models-if any-will support both sub-6GHz and mmWave 5G signals. The latter delivers zippy fast 5G data speeds but the signals are not as widely available as sub-6GHz 5G is.
This Tuesday we might also finally see Apple introduce Apple Tag, a tracking device that works in conjunction with the Find My app to help users find lost items that have been tagged.
It all starts on Tuesday, September 15th, at 10 am PDT/ 1 pm EDT. While the iPhone 12 line might not even be part of the “Time Flies” event, that name might not have anything to do with the Apple Watch as many have assumed. Remember, the LiDAR depth sensor works by measuring the time it takes for an infrared beam to bounce off of a subject and return to the sensor. In other words, “Time Flies.” So the LiDAR sensor will probably play a big role in whatever we see on Tuesday and that could mean that there is still a chance that the iPhone 12 series will be involved one way or another.
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