Trademark issues halt Microsoft’s roll out of its new ‘Dataflex’ low-code service

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Last month Microsoft announced a new brand called Dataflex that would bring low-code capabilities to both its Power Platform and Teams products.

The branding provides a new name for the software giant’s Common Data Service (CDS) which is used to build custom Power Apps. Microsoft had planned to use the Dataflex name for CDS in Teams while Dataflex Pro would be the rebranding of CDS itself. However, there was just one big catch, the name was already being used by another company. 

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