A visitors tests Meta Quest Pro goggles at the booth of Meta Platforms at the Hanover technology Fair on April 22, 2024 in Hanover, northern Germany, with Norway as partner country. Photo: RONNY HARTMANN/AFP (Getty Images) Meta CEO Mark Zuckerberg and Apple chief Tim Cook are still hyped up on virtual reality, even if consumers …
A customer tries his Vision Pro at the launch of the Apple Vision Pro at Apple The Grove in Los … [+] Angeles, California, on February 2, 2024. The Vision Pro, the tech giant’s $3,499 headset, is its first major release since the Apple Watch nine years ago. (Photo by David SWANSON / AFP) (Photo …
Many of us have moved on from the Vision Pro less than three months after its buzzy launch, but Apple can not. The company slashed its 2024 sales expectations for the Vision Pro to nearly half what the market expected for this year, according to a new report from analyst Ming-Chi Kuo on Tuesday. As …
Apple’s Vision Pro debuted just two months ago, drawing crowds of people to sign up for demos and almost immediately selling out. Since then, interest in Apple’s premiere mixed reality headset has plummeted and sales are grinding to a halt at some retail stores, Bloomberg reports on Monday. So, what happened to Apple’s latest hardware …
This has become a pattern: One minute he’s not wearing the headset, and the next he is. The transition would always happen unexpectedly—when I’d leave the room to jump in the shower, do my makeup in the bathroom, or get ready to go out. One time, after I finished brushing my teeth before bed, I …
Note: This article is based on the VIP+ special report “Apple Vision Pro + Entertainment,” available only to subscribers. Video entertainment consumption could be among the most compelling consumer use cases of Vision Pro. But it’s unclear whether consumers will accept VR or mixed reality (MR) headsets as an enjoyable form factor for watching 3D …
Note: This article is based on Variety Intelligence Platform’s special report “Vision Pro & Entertainment,” available only to subscribers. A majority of U.S. consumers aren’t immediately likely to buy a Vision Pro, Apple’s mixed reality headset released in early February. But for those few who do want the device — as well as among general …
Apple is making the Vision Pro a bit more social with the introduction of Spatial Personas, which breaks those avatars out of their restricted windows and plops them right next to you in virtual space. The goal is to make collaborating and hanging out feel more natural in the Vision Pro — you can work …
Apple this week posted identical job listings related to the Vision Pro in Australia, China, and Japan, as international availability of the headset looms. Apple is looking to hire a so-called “Briefing Experience Specialist” in all three countries. This is a sales position that will involve demonstrating the Vision Pro’s capabilities to business/enterprise customers, according …
March 21, 2024 08:30 am | Updated 11:27 am IST Apple went into overkill mode when it asked app developers, building applications for its Vision Pro, to call their apps ‘spatial computing apps’. ‘The Sword of Damocles’ by Ivan Sutherland. | Photo Credit: Picture courtesy Georgi Kostov via researchgate.net When Apple unveiled its Vision Pro …