Authenticity In The AI Content Era Will Not Come Cheap
Journalism brands can learn something after recent reports of Sports Illustrated (SI) running “product review” articles by synthetic authors. Futurism’s piece identified several fake/non-existent authors – “Drew Ortiz”, “Sora Tanaka” and others – and traced their profile pictures to an AI headshot marketplace, in plain sight. easier. But how and where we might use avatars …