Snapchat parent company Snap believes that augmented reality (AR) will be “one of the most meaningful advancements in computing that the world has ever seen.” Evan Spiegel, CEO of Snap, said this Thursday (April 25) during the company’s quarterly earnings call. He said that Snap considers AR to be one of the company’s three strategic priorities, alongside revenue …
Image Credits: Trace When Trace’s future co-founders Greg Tran, Martin Smith and Sean Couture joined Magic Leap in Spring/Summer 2015, it was about as hot as startups come. After years of secrecy, the augmented reality company captured Silicon Valley’s imagination with in-device footage, before capping the year with an $827 million raise. The story of …
Many of us have moved on from the Vision Pro less than three months after its buzzy launch, but Apple can not. The company slashed its 2024 sales expectations for the Vision Pro to nearly half what the market expected for this year, according to a new report from analyst Ming-Chi Kuo on Tuesday. As …
Meta’s metaverse dreams might actually blossom a bit this spring as it’s finally done trying to hole itself in its own walled garden and its Meta Quest 3 headset. Now, the Zuckerberg-led company has its own OS ecosystem, called Horizon OS, and with new headsets coming from some of the biggest PC makers out there, …
Apple’s Vision Pro debuted just two months ago, drawing crowds of people to sign up for demos and almost immediately selling out. Since then, interest in Apple’s premiere mixed reality headset has plummeted and sales are grinding to a halt at some retail stores, Bloomberg reports on Monday. So, what happened to Apple’s latest hardware …
This has become a pattern: One minute he’s not wearing the headset, and the next he is. The transition would always happen unexpectedly—when I’d leave the room to jump in the shower, do my makeup in the bathroom, or get ready to go out. One time, after I finished brushing my teeth before bed, I …
More teenage consumers own and have been actively using virtual reality and augmented reality headsets (VR/AR) — like the latest products out from Apple (AAPL) and Meta Platforms (META) — according to a Piper Sandler survey. Yahoo Finance Tech Editor Dan Howley breaks down the survey results and what they mean in terms of consumer …
How AI And AR Are Enhancing The Beauty Space getty The beauty industry has witnessed a remarkable transformation in recent years, partially due to the integration of Artificial Intelligence (AI) and Augmented Reality (AR) technologies. These groundbreaking innovations have not only changed how consumers interact with beauty products but have also revolutionized the way brands …
Note: This article is based on Variety Intelligence Platform’s special report “Vision Pro & Entertainment,” available only to subscribers. A majority of U.S. consumers aren’t immediately likely to buy a Vision Pro, Apple’s mixed reality headset released in early February. But for those few who do want the device — as well as among general …
Are we there yet? Virtual reality headsets are quietly revolutionizing business and healthcare. They’ve been used to teach KFC staff to fry chicken, prepare UPS drivers for road hazards, and train astronauts for outer space. In healthcare, they’re used for pain management by veterans and kids with cancer. And these are only a few examples. …