New budget Aussie telco in the works after Optus buys Amaysim for cool AU$250m

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Optus has today announced a double-header in its bid to dominate the Australian mobile market, confirming that it will acquire Amaysim and also establish a new local Mobile Virtual Network Operator (MVNO) of its own, operating in the budget end of the market.

Amaysim is the fourth-largest mobile provider in Australia, and the largest when only considering MVNOs – a category which excludes Telstra, Optus, and Vodafone that have their own networks.

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