Google Introduces Its own Shopping Portal


Google has introduced its new Shopping Platform today in the United States. Google’s Shopping Page is now live in the US and it is there to let you shop like a Pro. Yes, it comes with a personalized shopping option that lets you pick the items of your choice just like other e-commerce giants.

The same Shopping page was first announced by Google in May month this year which is now live for the public. This personalize shopping page is based on the user’s activity on the websites. This new interface lets users purchase items from third-party shoppers through Google’s own website.

This new Shopping page will act upon your behaviour using Google. If you are logged into your system with a Gmail ID, then this page will offer a personalized shopping page with the related items as per your searches and recent activities on the web. This new Shopping Portal is directly competing with Amazon.

Google will not build warehouses for products like Amazon. Instead, the giant will list down products from other third party retailers. Users can buy products from those third party retailers through Google’s own website.

Whenever you make a search on Google for a new product, the Search Giant will point you out to head over to its official Google Shopping page. If the products are not listed there, it will present you some more suggestions from other third-party resellers. If the searched product is not available online, Google will also present you the addresses of the nearby physical stores from where you can purchase that particular product.

Interestingly, Google will list down some products with “Buy with Google Guarantee” tag. This Guarantee will come with a refund option against the products. If the retailer fails to deliver the product on time, you can claim this offer.

If we talk about the expansion of this new Shopping portal, Google has been testing its new Portal in many countries including France and the USA. However, the Shopping page is only available in the US for now. More information will be released soon!

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