Google announced a dramatic shake-up of its Gmail service earlier this summer – bringing together Chat, Google Meet and Rooms into a single one-stop-shop app. That’s rolling out to enterprise G Suit customers right now, while personal Google Account owners can already use the dedicated Meet tab to launch a video call from the popular email client.
That’s a lot of new functionality thrown into Gmail. And now, it seems Google is planning a facelift to make all of these new experiences a little more cohesive and to make the app look, well, prettier. How do we know that Google is looking into a fresh new look for Gmail?
Well, the Mountain View-based company has shared an early look at a new logo for the service. Google-obsessive blog 9To5Google has shared the preview, which seems to fit alongside a number of other design refreshes from Google.
Back in February, Google completely overhauled the Google Maps logo – dropping the intersection and the “G” in favour of a small pin with the iconic four colours included. And then in June, Google Photos reimagined its pinwheel design with no shadows, simplistic semi-circle shapes and the same four brand colours. Spot the pattern yet?
With the latest teaser image for the new Gmail, we can still see the “M”, however, the envelope (which has formed part of the Gmail icon since its launch back in 2004) appears to have been phased out. That shape is now only implied – with none of the bold lines found on the current icon, which has served to represent the email client since 2013.
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Like other recent icon updates from Google, we expect to see its brand colours (blue, green, yellow, and red) make a prominent appearance in the new logo. However, that isn’t confirmed by the image currently circulating.
As mentioned above, when it comes to Google, new logos usually arrive alongside redesigns to the app. So, it’s highly likely we’ll see a new design rolling out to iOS and Android users in the coming weeks and months.
Exactly what that redesign will entail is anyone’s guess. However, with all of the new functionality being poured into Gmail – Google recently added the ability to collaborate on Google Docs within Gmail, as well as launch Google Meet calls and send texts in Google Chat – it seems pretty likely that there’s going to be a new push towards streamlining and simplifying the experience.
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