Samsung is preparing to launch its latest foldable smartphones at the upcoming Galaxy Unpacked event, as confirmed by the company. The event will take place in South Korea at COEX in Samseong-dong, Gangnam, in July. Samsung has hosted Unpacked events in major cities around the world, including New York, London, Berlin, and Barcelona. However, the company is now shifting its focus towards different trend-leading cultural cities that align with the designated theme of each event. The upcoming event in Seoul was selected due to its influence on global trends and its dynamic culture and innovation. Samsung is expected to reveal the Galaxy Z Flip 5 and Galaxy Z Fold 5 foldable smartphones, along with its Galaxy Watch 6 and Galaxy Tab S9 series at the event. Samsung’s philosophy of delivering innovation that pushes boundaries to reshape the future of mobile experiences is embodied in the foldable category, according to TM Roh, President and Head of Mobile eXperience (MX) Business at Samsung Electronics.
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