Microsoft is revolutionizing online shopping by incorporating AI-powered tools into Bing and Edge. These tools aim to simplify the shopping experience by providing valuable information and saving time.
The first tool is Buying Guides, where Bing generates in-depth buying guides based on specific categories. This AI-powered feature presents a table with specifications of multiple similar items for easy comparison, eliminating the need to visit multiple websites. Microsoft claims that Buying Guides are already available on Bing Chat in the US, but its availability may vary.
Later this year, Microsoft plans to launch Buying Guides internationally and Edge users can expect the tool to roll out worldwide. Keep an eye out for the update!
Another useful tool is Review Summaries, which extracts information from online reviews and provides brief summaries to help users make informed decisions between two products. This feature is currently being rolled out globally.
Lastly, there’s Price Match. The AI monitors the price of an item over time and assists users in requesting a retailer to match the new price. Microsoft has partnered with US retailers that already have price match policies in place, and there are plans to expand this feature to include more retailers. Price Match will launch exclusively in the US, and it’s unclear if there will be an international rollout.
While these AI-powered tools are beneficial, it’s important to remain cautious when relying solely on generative AIs. Chatbots are prone to misinformation, although efforts are being made to minimize these inaccuracies. It is always advisable to cross-reference information with guides written by actual people.
Consider using these tools as a backup to guides created by real individuals. For more insights, check out TechRadar’s updated list of the best PCs to buy for 2023.
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Alex Smith is a writer and editor with over 10 years of experience. He has written extensively on a variety of topics, including technology, business, and personal finance. His work has been published in a number of magazines and newspapers, and he is also the author of two books. Alex is passionate about helping people learn and grow, and he believes that writing is a powerful tool for communication and understanding.
